great article on why companies can't afford to ignroe social media

Check this out.

Jan Moir of the Daily Mail in London knows all about the power of social media. her reputation (such as it was) was destroyed overnight. And it wasn't just Stephen Fry what done it!

Great viral video

Here is a link for a great viral video from Samsung. Just goes to show the power of social media to promote a product. Its had 200,000+ views on YouTube.
Here ya go

My new business!

Firstly, apologies for the delay since my last post.
But I have been busy....
Having spent my entire working life admiring the work of entrepreneurs, I have taken the plunge and started up my own business. Windrush Communications is an online reputation management agency. We do everything from social media engagement, search engine optimisation and strategic online PR. The business has been up and running for about 2 months now and its looking good.
We have secured our first Malaysian client - as well as one in Singapore - and have high hopes of signing at least two UK-based clients within the next month or so.
Frankly, starting up a business is terrifying. There is no safety net. You have a bad week at work, but you still get paid by your employer. Have a bad week as a business owner and there is a danger you won't be able to pay yourself at all.
And there are always doubts: Will companies be interested in what I have to offer? Will this make any money? etc etc. And the logistical issues are a pain as well. Incorporating a new company, getting a website set up (ours cost a paltry $250 as we have no cash to spare!), business cards printed etc, all take valuable time that could be used pursuing new business.

I havent had a decent night sleep for weeks. I lie awake worrying. Of course I know how futile that it, but setting up a new business is like walking blindfolded through a mindfield. Thankfully I have some great friends who have provided me with invaluable advice and encouragement. Without their support, things would have been infinitely harder.

Anyway peeps, I will keep you updated on a more regular basis from now on.